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The month · new vehicles · Ecuador

February 2025

26,088 new vehicles registered in February 2025: the month’s models and brands, the arrivals and the valuations that changed.

New light vehicles6,746Feb 2025−14.0% vs Feb 2024
New motorbikes18,140Feb 2025+23.8% vs Feb 2024
New heavy vehicles1,202Feb 2025+36.7% vs Feb 2024
Average valuation, light$26,795Feb 2025−0.0% vs Feb 2024
Electrified18.2%hybrids and electric, light+4.6 pts vs Feb 2024
Made in China42.7%light vehicles+7.4 pts vs Feb 2024

By month of registration. Changes against the same month a year earlier.

01The month’s best sellers

Light vehicles, Feb 2025: 6,746These 25 models: 3,637 (53.9%)

#ModelVs 2025
1SolutoKia · Car 5778.6%+31.4% $16,199
2GrooveChevrolet · SUV / jeep 2914.3%+28.2% $19,592
3D-MAXChevrolet · Pickup 2764.1%−53.6% $29,999
4SonetKia · SUV / jeep 2483.7%−8.1% $19,490
5PoerGreat Wall · Pickup 2103.1%+110.0% $27,990
6SportageKia · SUV / jeep 1712.5%−13.2% $29,999
7TucsonHyundai · SUV / jeep 1582.3%+139.4% $28,792
8SeltosKia · SUV / jeep 1532.3%−3.2% $26,499
9DusterRenault · SUV / jeep 1472.2%−3.3% $19,990
10FronxSuzuki · SUV / jeep 1372.0%+522.7% $21,990
11CretaHyundai · SUV / jeep 1151.7%+117.0% $19,999
12Grand I10Hyundai · Car 1081.6%−41.0% $15,699
13Tiggo 2 ProChery · SUV / jeep 951.4%−12.8% $13,592
14SwiftSuzuki · Car 941.4%−40.5% $18,490
15Tiggo 7 ProChery · SUV / jeep 911.3%+111.6% $22,990
16T-CROSSVolkswagen · SUV / jeep 901.3%−60.2% $19,990
17JOYChevrolet · Car 891.3%−29.9% —
18HiluxToyota · Pickup 861.3%−21.1% $29,999
19Tiggo 4 ProChery · SUV / jeep 821.2%−15.5% $18,990
20Wingle 7Great Wall · Pickup 801.2%+21.2% $26,490
21Glory 560DFSK · SUV / jeep 761.1%−8.4% $19,990
22RAV4Toyota · SUV / jeep 701.0%+14.8% $33,999
23FortunerToyota · SUV / jeep 661.0%−25.8% $47,999
24X70Jetour · SUV / jeep 651.0%−45.8% $15,992
25SWM G01Shineray · SUV / jeep 620.9%−50.8% $15,992

Brands, light vehicles

Feb 2025
  1. Kia1,298 19.2%
  2. Chevrolet815 12.1%
  3. Hyundai490 7.3%
  4. Toyota440 6.5%
  5. Great Wall358 5.3%
  6. Chery344 5.1%
  7. Suzuki343 5.1%
  8. Renault337 5.0%
  9. Mazda224 3.3%
  10. DFSK192 2.8%

Best-selling motorbikes

Feb 2025
#Model
1XY150-15Shineray · Motorbike 8584.7% $1,013
2DY150Daytona · Motorbike 6053.3% $882
3XY125-30AShineray · Motorbike 5923.3% $1,004
4DY250Daytona · Motorbike 5883.2% $1,306
5DY200Daytona · Motorbike 4982.7% $996
6GD115Suzuki · Motorbike 2961.6% $1,100
7TKTuko · Motorbike 2801.5% $1,209
8IronmaxShineray · Motorbike 2541.4% $955
9200GY-8Ranger · Motorbike 2501.4% $1,304
10JediSHM · Motorbike 2471.4% $1,004

02What changed

New arrivals

first registered in Feb 2025
ModelSince thenValuation from
150BWSRanger · Motorbike671$1,044
ArkanaRenault · SUV / jeep481$28,990
DK125Dukare · Motorbike431$1,100
Tourism 250 ProZ1 · Motorbike414$2,699
150TANKRanger · Motorbike335$1,140
EverestFord · SUV / jeep310$59,990
XR300LHonda · Motorbike269$10,000
MVA200Thunder · Motorbike211$2,099
SL170-3FSonlink · Motorbike198$1,445
Jumpy K0Citroen · Pickup97$32,990

Valuations that changed

Feb 2025
VersionBeforeNow
GrooveGROOVE LTZ AC 1.5 5P 4X2 TM · model year 2024$22,590$15,999
HiluxHILUX 2.7 CD 4X2 TM · model year 2024$29,999$27,199
SWM G01SWM G01 AC 1.5 5P 4X2 TM · model year 2024$15,992$15,192
700RAM 700 SLT AC 1.3 CD 4X2 TM · model year 2025$19,999$20,999
RangerRANGER XLT AC 2.0 CD 4X4 TA DIESEL · model year 2024$64,990$47,992
RangerRANGER XL AC 2.0 CD 4X4 TM DIESEL · model year 2024$47,499$38,399
S3S3 AC 1.6 5P 4X2 TM · model year 2024$17,490$15,192
RaizeRAIZE AC 1.2 5P 4X2 TA · model year 2024$24,999$20,799
Grand AvenueGRAND AVENUE AC 2.3 CD 4X2 TM DIESEL · model year 2025$26,990$27,990
Tiggo 7 ProTIGGO 7 PRO LUXURY AC 1.5 5P 4X2 TA HYBRID · model year 2024$27,990$21,592
SorentoSORENTO GLS AC 3.5 5P 4X4 TA · model year 2025$81,499$69,999
Land CruiserLAND CRUISER AC 2.4 5P 4X4 TA HYBRID · model year 2024$109,000$86,399

All changes →

03The month in context

The 36 months to this one

units by month
  • Light vehicles
  • Motorbikes
010,00020,00030,000Mar 2022Sep 2022Mar 2023Sep 2023Mar 2024Sep 2024Motorbikes 18,140Light vehicles 6,746Mar 2022 · Light vehicles: 10,221 · Motorbikes: 14,944Apr 2022 · Light vehicles: 9,763 · Motorbikes: 15,846May 2022 · Light vehicles: 9,966 · Motorbikes: 18,468Jun 2022 · Light vehicles: 9,384 · Motorbikes: 15,551Jul 2022 · Light vehicles: 10,429 · Motorbikes: 15,054Aug 2022 · Light vehicles: 11,101 · Motorbikes: 16,240Sep 2022 · Light vehicles: 11,929 · Motorbikes: 15,484Oct 2022 · Light vehicles: 10,219 · Motorbikes: 15,513Nov 2022 · Light vehicles: 11,525 · Motorbikes: 17,806Dec 2022 · Light vehicles: 10,965 · Motorbikes: 14,146Jan 2023 · Light vehicles: 8,654 · Motorbikes: 13,766Feb 2023 · Light vehicles: 9,572 · Motorbikes: 12,981Mar 2023 · Light vehicles: 11,799 · Motorbikes: 15,267Apr 2023 · Light vehicles: 10,197 · Motorbikes: 15,013May 2023 · Light vehicles: 10,250 · Motorbikes: 19,614Jun 2023 · Light vehicles: 10,798 · Motorbikes: 16,359Jul 2023 · Light vehicles: 9,673 · Motorbikes: 16,282Aug 2023 · Light vehicles: 10,238 · Motorbikes: 17,193Sep 2023 · Light vehicles: 9,739 · Motorbikes: 17,096Oct 2023 · Light vehicles: 9,889 · Motorbikes: 17,192Nov 2023 · Light vehicles: 9,822 · Motorbikes: 19,752Dec 2023 · Light vehicles: 9,122 · Motorbikes: 14,039Jan 2024 · Light vehicles: 7,746 · Motorbikes: 12,527Feb 2024 · Light vehicles: 7,844 · Motorbikes: 14,652Mar 2024 · Light vehicles: 12,282 · Motorbikes: 16,658Apr 2024 · Light vehicles: 7,122 · Motorbikes: 19,010May 2024 · Light vehicles: 7,427 · Motorbikes: 21,323Jun 2024 · Light vehicles: 7,360 · Motorbikes: 18,231Jul 2024 · Light vehicles: 7,812 · Motorbikes: 18,423Aug 2024 · Light vehicles: 8,035 · Motorbikes: 18,000Sep 2024 · Light vehicles: 7,356 · Motorbikes: 17,176Oct 2024 · Light vehicles: 7,505 · Motorbikes: 17,309Nov 2024 · Light vehicles: 7,584 · Motorbikes: 20,981Dec 2024 · Light vehicles: 8,386 · Motorbikes: 18,674Jan 2025 · Light vehicles: 6,548 · Motorbikes: 18,828Feb 2025 · Light vehicles: 6,746 · Motorbikes: 18,140
Show the values
MonthLight vehiclesMotorbikesHeavy vehicles
Feb 20256,74618,1401,202
Jan 20256,54818,828881
Dec 20248,38618,6741,100
Nov 20247,58420,981917
Oct 20247,50517,309888
Sep 20247,35617,176911
Aug 20248,03518,000958
Jul 20247,81218,4231,021
Jun 20247,36018,231935
May 20247,42721,323850
Apr 20247,12219,010922
Mar 202412,28216,6581,095
Feb 20247,84414,652879
Jan 20247,74612,527888
Dec 20239,12214,039876
Nov 20239,82219,752920
Oct 20239,88917,192878
Sep 20239,73917,096910
Aug 202310,23817,193946
Jul 20239,67316,282949
Jun 202310,79816,3591,134
May 202310,25019,6141,096
Apr 202310,19715,013984
Mar 202311,79915,2671,282
Feb 20239,57212,9811,011
Jan 20238,65413,766981
Dec 202210,96514,1461,018
Nov 202211,52517,806994
Oct 202210,21915,513976
Sep 202211,92915,4841,253
Aug 202211,10116,2401,024
Jul 202210,42915,054931
Jun 20229,38415,551841
May 20229,96618,468964
Apr 20229,76315,846930
Mar 202210,22114,944953